Pharos and Microsoft: Simplifying Print Management Together

Last week, Microsoft announced the public preview of Universal Print, their cloud-based printing service within Microsoft 365. Universal Print is scheduled for official launch in 2021.

Since the private preview of Universal Print announced in March, Microsoft has included in their development process several technology and solutions partners, including Pharos. Our development team has been working with the Universal Print team at Microsoft to align our technologies and ensure that integration is a simple process for site administrators.

This quote from Pharos CEO Kevin Pickhardt is pulled from Microsoft’s official announcement:

As part of their Inspire event, Microsoft published a Pharos blog in their Tech Community. They also introduced Pharos print management solutions to their sales staff as part of their preparation and training to serve existing and future customers.

Our Universal Print page includes a video that shows how easy it is for IT staff to integrate Universal Print and Pharos Beacon to secure their printers and employee printing workflows in a Microsoft 365 environment.

Everyone at Pharos is looking forward to working with Microsoft and businesses all over the world, as we continue to innovate in the cloud to make printing more simple, secure, efficient, and sustainable.

Pharos Receives Customer Focus Award from HP

Pharos is proud to announce that we received the Customer Focus award from HP at the Global Partners Conference held last month. HP’s JetAdvantage division recognized eight strategic partners who have gone the extra mile to help HP and its customers reach and exceed their goals.

Every year, HP brings their partner companies together from all over the world to celebrate successes, discuss new ideas and strategies, and explore digital transformation concepts for our evolving business landscape. This year’s event was historic in that everyone participated from home via teleconference, connected to a worldwide audience.

The Customer Focus award was presented to Pharos by Jeff Schaus, Director of Commercial Solutions & Services for HP. Said Schaus, “[Pharos] puts complete focus on listening to customer needs and providing solutions tailored to those needs.”

“Together, HP and Pharos were able to win a significant MPS deal with a major technology company this year. Their user-focused solution design met the needs of end-users and their flexible deployment model met the unique needs of IT.”

“Operationally, they were able to provide a proof of concept in fewer than three months to help secure the deal. Their responsiveness, kind nature, and willingness to continue to adapt the solution to the customer’s changing requirements made them a solution partner that our mutual customer feels they can trust—now and for years to come.”

“There’s a tremendous amount of trust between this customer and Pharos, and [the process] reinforced the trust that HP and Pharos have always had. But it’s really a quote from the customer itself that says it all—”

This is the best vendor experience that I’ve had in 15 years of being in IT.

This award marks the eighth time HP has specifically recognized Pharos as a critical strategic partner, celebrating important achievements that have added great value to our mutual customers. Here’s a summary of recent HP awards that collectively demonstrate the many different ways that HP and Pharos solve problems together for organizations all over the world:

2020: Customer Focus
2019: Customer First
2017: Innovation Excellence
2016: Partner in Quality Excellence
2015: Partner in Quality Excellence
2014: Partner in Quality Excellence
2013: Partner in Sales Excellence
2011: Outstanding Technical Collaborator

HP and Pharos are more than just technology partners: We strategize together, we solve together, and we often support our customers together. We all look forward to the exciting future we are building together!

Pharos Systems and Cranel Announce Strategic Partnership

Pharos Systems and Cranel are pleased to announce a strategic partnership that will enable Cranel to distribute Pharos print management solutions through their extensive network of value-added resellers (VARs) and office equipment dealers (OEDs).

This agreement makes Cranel the primary distributor of the Pharos Cloud printing platform to the VAR and dealer market and the main Pharos Beacon Authorized Solution Center in North America.

Pharos is the leading provider of print management software and services for large global enterprises. With the Pharos Cloud, Pharos extends its experience and expertise to the broader market. This agreement will enable both Cranel and Pharos to deliver multi-tenant cloud printing in the SMB market, which is increasingly seeking to eliminate printing infrastructure in favor of specialized cloud services.

Cranel’s partners and customers can now take advantage of Pharos’ growing array of cloud print management services, including:

  • Beacon Analytics, which provides comprehensive print data analytics on demand so that organizations have the insights they need to manage print efficiently, drive down costs, and continually optimize their printing environment.
  • Beacon Mobile Print, the fastest and easiest way for companies to secure their office printing workflows. Employees can submit print jobs from any location and then print their documents securely at the office.
  • Beacon Sentry Print, a simple and user-friendly way for organizations to secure their printers, MFDs, and document output workflows via the cloud. Companies can now eliminate their print servers for an immediate and significant ROI. Sentry Print supports all network types, including Zero Trust (Internet-only) networks.

“The combination of Pharos Beacon and Cranel’s outstanding operational and business excellence will bring great value to our clients. We chose Cranel as our partner because of our shared vision of innovation and unparalleled customer experience,” said Sriram Atchutuni, SVP of Global Sales and Marketing at Pharos Systems.

The agreement will help expand Cranel’s technology portfolio in the Print Infrastructure as a Service market, in which Pharos already secures over half a million devices globally.

“Cranel continues to look at solutions that provide our channel partners with technologies the end-user community demands,” says Scott Slack, VP of Marketing and Support. “Partnering with Pharos and offering their Beacon cloud platform gives our partners a robust cloud print management solution to enhance their customer service while also addressing the elimination of infrastructure for the end-user.”

About Cranel, Inc.

Cranel is a distributor of document, check and print management technologies—hardware, software, and services—helping businesses simplify processes and gain operational efficiencies. Cranel supports Independent Software Vendors, Office Equipment Dealers and Value-Added Resellers across multiple industries. A resource and advocate to channel partners, both manufacturers and customers, Cranel provides value-adds that include extensive distribution experience, technology knowledge, commitment to service and in-depth understanding of manufacturer business programs.

For more information, visit

About Pharos Systems

Pharos Systems International, a Certified B Corp, transforms print technology to meet the demands of a mobile and cloud-first world. Fortune 500 companies, leading educational institutions and leaders in the most regulated industries trust Pharos to make their office printing more secure, cost-effective, user-friendly, and sustainable.

For more information on this partnership, please contact Laura Makowski at (585) 939-7070.