Webinar: Navigating the New Era of Enterprise Print Management with IDC Join Our Webinar
News: Pharos Named a Leader in Quocirca’s 2026 ACT Print Industry Ecosystem Leadership Report Learn More
News: Pharos Releases Cloud 4.5, Expanding Control, Simplifying Setup, and Modernizing the Print Experience Learn More
News: Pharos Named a 2026 Top Workplaces Winner. Learn More
News: Pharos completes SOC 2® examination, demonstrating commitment to data security and compliance. Learn More
News: Pharos Announces Availability of Pharos Cloud in AWS Marketplace. Learn More

Developing a Modern Print Strategy: Why It Still Matters

Picture of Kevin Pickhardt
Kevin Pickhardt

TL;DR

Printers may feel like old technology, but in today’s enterprise environment, they still consume time, money, energy, and IT resources if left unmanaged. A strong print strategy focuses on five pillars: improving IT efficiency, reducing costs, strengthening security, supporting hybrid work, and practicing environmentally-responsible printing. Done right, print management simplifies workflows, lowers expenses, and keeps sensitive data safe.

If Printing Were Designed Today

If office printing were created using modern design standards of today, it would look much different than in years past. Devices would ship as cloud ready, with strong encryption enabled, no unnecessary ports open, and would include consistent workflows and protocols across all printers. Print servers would be obsolete, with cloud services or desktops handling coordination. Data analytics would drive smarter fleet decisions. Imagine the possibilities …

While print was not designed this way, modern tools and strategies can help organizations get as close as possible to this ideal.

From Paper to Digital: The Evolution of Office Printing

Printing has been around for centuries, but modern office printing really began with HP’s commercialization of the office laser printer in 1984. Since then, printers have become a fixture in nearly every office.

The challenge? Unlike other IT systems, office printing has not kept up with modern standards for security, interoperability, and usability. Most organizations still treat printers as machines that process paper and toner, not as connected devices that require strategy, oversight, and protection.

Three coworkers in a modern office reviewing printed documents together beside a desktop computer.

Every printer is essentially a digitally connected small manufacturing plant. It consumes raw materials, requires energy, and outputs a product. Without proper management, the costs—financial, environmental, human, and security-related, as these connected devices can expose networks and endpoints to risk—can quickly spiral.

That’s why a thoughtful, modern print strategy is essential.

The Five Pillars of a Modern Print Strategy

1. Improve the Experience for IT

Traditional print environments are complex, difficult to maintain, and often riddled with hidden inefficiencies. IT teams waste hours troubleshooting driver issues, managing servers, and fielding user complaints. A better print strategy reduces server dependence, simplifies management, and frees IT resources to focus on higher-value projects.

Resources to explore:

2. Reduce Printing Costs

Printing costs are notoriously hard to measure. It’s not just paper and toner—it’s IT labor, maintenance, capital investment, wasted output, and even compliance risks. Organizations that adopt smart print solutions often see costs drop by as much as 40 percent and can free up more than 60 percent of the capital invested in underutilized printers.

Resources to explore:

3. Enhance Security and Compliance

Printers are endpoints, and like any endpoint, they can be exploited. Many still run on outdated, unencrypted protocols. Sensitive documents left at the printer can put organizations at risk. A secure print strategy ensures encryption, access controls, and monitoring are in place to protect printers and the printed documents they produce to meet compliance requirements.

Resources to explore:

4. Support a Hybrid Workforce

The way we work has changed, and printing must change with it. Employees need to print from multiple locations, devices, and networks—easily. Mobile printing options, the ability to print across networks from anywhere, and location-based printing that automatically adds and removes print queues from user workstations based on their location enable user flexibility while reducing IT headaches. Cloud print management helps deliver a consistent, secure experience across office and remote setups.

Resources to explore:

5. Embrace Environmentally-Responsible Printing

Sustainability is now a requirement, not an option. Investors, employees, and customers all expect organizations to show progress on environmental responsibility. A sustainable print strategy includes reducing waste, consolidating devices, monitoring usage, and reporting ESG data transparently.

Resources to explore:

Wrapping Up

Printers may not be the most exciting technology in your IT stack, but they represent one of the last unmanaged areas of many organizations. By creating a thoughtful print strategy, you can reduce costs, protect data, improve IT efficiency, support your workforce, and meet sustainability goals.

Printing should be simple, secure, and seamless—and with the right strategy, it can be.

Picture of Kevin Pickhardt
about the author

Kevin Pickhardt

description

Kevin Pickhardt is the Executive Chairman of Pharos, where he brings decades of leadership experience in scaling enterprise technology companies and guiding long-term growth strategies. With a strong background in building and advising technology-driven organizations, Pickhardt plays a key role in shaping Pharos’s vision around PrintOps — the modern cloud-native, user-centric approach to printing and the infrastructure and operations that support it. His leadership emphasizes operational discipline, customer trust, and sustainable growth across highly regulated and complex enterprise environments.

+

Why can’t we just leave printers as they are?

Unmanaged print fleets are costly, insecure, and wasteful. A strategy reduces risk and saves money.

+

How much can we really save?

Organizations regularly report reductions of 30–40% in printing costs when leveraging the insights gleamed from the analytics of a modern print management system.

+

Is cloud printing secure?

Yes, when properly deployed. Well-designed cloud solutions eliminate the vulnerabilities of legacy servers, support Zero Trust security principles, and support end-to-end data encryption and secure print workflows to help secure the print environment.

+

What’s the IT benefit of a print strategy?

Less time spent troubleshooting printers means IT teams can focus on strategic projects instead of responding to day-to-day print issues.

+

How does print fit into sustainability goals?

Printing contributes to paper waste, energy consumption, and emissions. Tracking and optimizing printers and usage directly supports ESG initiatives.